As a new business it is important for us, Foundry, to build a credible branding and online presence to maintain our reputation. It is the same for every business. Our member Bogdan is not only an expert at Digital Marketing, but also has a very active personality who spends crazy hours in front of his laptop and who is also a master networker. Let us introduce Digital Trails and its founder Bogdan Marinescu to our network.Bogdan Marinescu is the co-founder and managing director of Digital Trails. After a decade working in Digital Marketing and Public Relations across Italy, Germany and the United Kingdom, Bogdan launched in 2018 his own agency.
Bogdan: "Digital Trails is an international digital marketing agency, focused on content marketing, performance PR and online reputation management.
We have two streams of activity, the first is Online Visibility for brands, e-commerce and service providers. Using a cleaver mix of Performance PR, SEO and Content Marketing, we help clients increase their visibility with their target customers and turn them from users performing a web search into transacting customers or business leads.
The second stream of activity is Online Reputation Management, where we help clients manage how they are seen and perceived online by their stakeholders. We help them deal with negative press coverage, negative reviews and events and improve their online, search profile."
These times are challenging for small businesses and entrepreneurs, however Bogdan tells us that the Corona virus is not a stopper for his profession, he is still open for business.
Bogdan: "Our agency of 60+ consultants operating out of Europe and the US has been set up as a remote agency from the start, two years ago. The lockdown does not affect us at all as our experts have been working from home or remotely from before the lockdown. In addition, our work is carried out online, so, as long as we have hardware, software and a good internet connection, we’re 100% operational."
Not only does Bogdan help you build digital trails he also wants you to take control of your search profile.
Bogdan: "Online brand and product visibility is extremely important if you’re a service provider or an e-commerce and you want to generate leads, clients or to sell more. Reputation is crucial if you want to sell at all.
Nowadays, consumers trust online reviews as much as personal recommendations and trust search engines most for information and general news. Curating how you’re seen online can make or break your business."
Looking good and standing out online will have a positive impact for your company and Digital Trails can help you with that.
Bogdan: "Our business model is simple: with 60+ UK and continental Europe based freelance consultants on tap and a core team of 10+ marketing experts in digital strategy, content marketing, SEO, PPC and PR, amongst others, we are an agile and cost effective partner that will help you stand out online."
Bogdan believes that you always have to put 110% effort in what you do, and never think that cutting corners is a good idea. He especially gets inspired by this Warren Buffet quote:
“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently.” - Warren Buffet
If this sounds interesting to you, don’t hesitate to contact Bogdan and Digital Trails to have a chat about the opportunities for your business’ online visibility. Also, don't forget to check out their newly updated website, and sign up for a free analysis!
E: [email protected] or [email protected]
P: +44 (0)20 80 58 5018 / +352 69130 99 59